Background
Rayden Solicitors is a boutique family law practice that seeks to provide the expertise of a London law firm outside of the city. When considering a direction for their new website, they wanted to move away from the dry, photographic imagery often used by solicitors, and to outline their services and specialist areas in a more engaging way.

Outcome
An illustrative solution was proposed, which allowed greater adaptability and creativity in telling the story of the processes of family law. The concept was to represent the journey clients take with a single, continuous, fluid line, which was then shaped to represent the various subjects in a lighter, more abstract way. The simple illustrations were combined with a clean, graphic style for a final result that exceeded the client’s expectations.